At Ramon Soler

Specials Brand

When Ramon Soler created the Specials line, I saw and opportunity to do some modern work. With older products a classical line was ok, but with these exclusive products, a modern style was a real need.

I finished the new brand and define a graphic line aligned with the modern style which I was following. Finally a mix of luxury and technical data emerged right the final artwork. That graphic line was very versatile, because I could use a black background to stand out the products and I could do other compositions more artistically as adds following the same look&feel.

I was very proud building an fresh brand like this.